Designing annual reports for local authorities
Branding & graphic design
HYRDOBRU was a regional public company responsible for water distribution and waste-water treatment in Brussels.
The mission? HYDROBRU commissioned EU-turn to handle the layout and production of its annual reports. The objective was to highlight its human and local vision.
The proposal? EU-turn’s graphic designers worked on a more people-oriented approach focusing on local stakeholders sharing their experience with the public water distribution, to serve the double purpose of informing and generating emotions. To achieve this, we based ourselves on an optimistic approach using principally lifestyle imagery and data visualisation.
The little extra? To produce a vibrant document, we worked with the unique and compelling library of photography the EU-turn’s in-house photographer had produced.
The results? The clean and modern look of the annual reports made HYDROBRU’s mission and vision more visible. It was such a success that it was even later adapted for all their communication tools.