How to strengthen your brand credibility?
EU-LYNX’s visual charter
The brief
EU-LYNX, the initiative working to standardise railway signalling —key to digitalising rail travel—sought to strengthen its visual identity.
Our proposal
A comprehensive visual charter aligning EU-LYNX’s visual assets, clear guidelines for consistent and cohesive usage, a series of templates, an attention-grabbing Annual Report and an eye-catching and informative stand design for the flagship rail industry event, InnoTrans2024.
We’re proud of
Supporting EU-LYNX to capitalise on its bold visual identity to boost brand recognition and credibility.
