Clean Aviation JU

High Five Awards



The brief Transforming aviation for a sustainable and climate-neutral future requires the best talents. As the hub for innovation in European aviation – bringing together the public and private sector – Clean Aviation sought to launch a new Awards concept during the European Year of Skills. The goal was clear:
to inclusively highlight the trailblazers working to enable a future
of sustainable flight in Europe.

Our proposal EU-turn collaborated with the Joint Undertaking from the outset, in imagining an original concept to showcase the best talents in the sector via a selection of 5 personalities – the “High Five”. We created a visual identity tailored to the Awards (logo, colours…), as well as a series of visual materials
for web and print. To give maximum visibility to the launch
of the first edition of the High Five Awards, a 360° communication campaign (press, web, social media)
has been designed and implemented.

We’re proud of a successful first edition, with almost 100 candidates from 19 European countries. To finish on a high note, the Awards ceremony organised during the Paris Air Show brought together the winners, a panel of high-calibre judges, industry leaders and EU policymakers.