How to communicate technical information to a non-tech audience?
Clean Aviation’s podcast ‘Plane and Simple’
The brief
To support Clean Aviation, the EU’s leading research and innovation programme for sustainable aviation technologies to reach a broader audience and to render their messages more accessible by breaking down complex topics.
Our proposal
To produce the podcast, Plane and Simple: ‘How to Achieve Climate-Neutral Aviation’, a series featuring interviews with prominent players from across the aviation sector. From conceptualisation to scriptwriting, production, post-production and the creation of social media assets we covered all bases to produce a quality and impactful final product.
We’re proud of
launching a new communication channel, helping Clean Aviation’s audiences to understand how the aviation sector is working to achieve both the climate goals of the EU Green Deal and more overarching challenges such as diversity and inclusion.
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