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How to help Europeans enhance their digital skills?
The European Commission’s Digital Skills & Jobs Platform (DSJP)

The brief

To raise awareness of the Platform’s position as a game-changer in Europe’s digital skills ecosystem.

Our proposal

To increase website traffic and engagement, and boost the reach of DSJP portfolio of resources.

How?

• An attention-grabbing rebrand of the European Digital Skills Awards for the 2025 edition, a dedicated campaign to celebrate the the Platform’s 4th anniversary and a series of tailored communication packages including impactful, tech-oriented social media visuals and videos.
• Coverage of EU-wide, in-person and online events to promote the Platform’s extensive training and learning opportunities.
• A deep dive into performance analytics to assess achievements and identify areas for improvement across all communication activities.

We’re proud of

contributing to shaping Europe’s digital future, in partnership with 7 other European organisations and actively leveraging a broad network of stakeholders, including 22 National Coalitions.
We put our 360-degree communication competences – from online strategy to social media management to performance analysis – to the service of Europe’s one-stop-shop for digital skills.

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