European Commission’s Digital Skills and Jobs Platform

How to showcase Europe’s best-in-class digital skills projects?

The European Digital Skills Awards 2026

The brief

To strengthen the visibility and policy relevance of the Digital Skills and Jobs Platform’s European Digital Skills Awards by positioning this initiative as a flagship moment within the Digital Skills EU Days 2026.

Communication Audits and Evaluations, Communication Strategy

Campaigning, SM Management

Branding and Visual identity

Our proposal

Building on the foundations of the 2025 edition, we delivered a high-impact campaign from
launch to ceremony through:

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A distinctive and refreshed visual identity for the European Digital Skills Awards, rolled out consistently across communications, digital channels and event touchpoints.
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A coordinated multi-channel campaign combining social media, sponsored content, partner dissemination toolkits and editorial storytelling.
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A dynamic mix of interview-led and highlights videos, featuring winners, judges, digital skills professionals and European Commission representatives, with on-site filming and post-production.

We’re proud of

bringing together a broader and more diverse digital skills community. The Awards attracted 220 applications across five categories – from digital upskilling at work and education to inclusion, women in ICT and cybersecurity – and brought together 200+ participants at the ceremony in Brussels. Henna Virkkunen, Executive Vice-President of Tech Sovereignty, Security and Democracy, presented the Awards to the winning initiatives helping Europeans gain the fundamental and advanced digital skills they need.